India today has emerged as the third largest start-up ecosystem in the world, behind only The USA & China. With 120,000+ start-ups registered and new ventures being introduced every passing day, launching a start-up today is nothing short of stepping into a battlefield! The competition stiffens; there are a million new voices, all vying for the same mindshare, while the customers remain oblivious to your unique offerings and why they should actually care about your brand! Amidst the chaos and confusion, PR for startups in India emerges as your secret weapon, a superpower, if you will!
Stand Out in the Crowd with Bespoke PR Services
There is a big myth being perpetuated currently! A lot of entrepreneurs, SMB business owners may confuse Public Relations with Marketing. However, there is a world of difference between the two!
Marketing tells your general audience why your product is great. It’s blowing your own trumpet and appears as a herculean task while trying to build credibility and sincere authority.
PR gets other people to talk about your product or solution. Through a well-crafted PR strategy for your brand, other opinion-makers, thought-leaders, respected media personalities, and established influencers start speaking of your start-up! The resulting thought leadership & media coverage is perceived as impartial, thus more reliable and trustworthy!
For a new-age fintech brand, PR for fintech startups offers bespoke solutions, aimed at establishing you next to the big players in your league. It’s designed and focused to make the right noise, help you disrupt the status quo, and build credibility in a sector where credibility is everything!
Similarly, for a healthcare brand, PR for healthcare startups can make all the difference. It’s the bridge, the vehicle that ensures your unique healthcare solutions reach the right audience within time while establishing trust and authority.
PR Takes Indian Startups from Unknown to Unstoppable By:
- Building credibility – It’s more authentic and trusted than digital ads or other forms of paid media. When your brand is talked about in top-of-the-line publications by seasoned media dignitaries, it organically becomes a household name.
- Organic Growth – PR is the best currency! Great stories for your brand ensure consistent organic growth.
- Attracting Investments & Collaborations – Investors & venture capitalists prefer a brand that’s loved by the media. Industry-wide partnerships are easier to strike when your brand is well-known and talked about.
Choosing The Best PR Partners for Your Brand!
Young ventures don’t have deeper pockets like their more established conglomerates. That’s why the choice of the perfect and affordable PR firm in India is the difference between being unknown and unstoppable. Look at their portfolio and proven track record of scaling start-ups from ground zero.
Select the best PR firm suiting your budget and become a brand that inspires innovation & excellence.
